For any Google Ad Grant holders worried about how to stay in compliance with all the new rules, watch the recording of this presentation by the Google Ad Grants team. The new focus is on ads quality, so this live stream tackles exactly that.
I can help your charity to optimise its digital advertising campaigns, and promote your website content effectively.
A Google Ad Grant gives charities up to $10,000 worth of free online advertising per month, to promote your website’s pages and target the audiences you want to deliver your content to. If you’re a UK charity that’s over £7,500 per month. I can optimise your ad campaigns about Google Ad Grant management for non-profits
Even if I didn’t build your website, I can maintain and provide WordPress support. That includes making WordPress and plugin updates, checking the hosting is suitable, ensuring that backups happen, keeping the site safe from hackers and malware, and giving you advice as and when you need it. I can support your WordPress website about WordPress support and maintenance
In mid-December, while nonprofits were winding down for the holidays, Google Ad Grant account holders received an email. It announced that the $2 cap on the Maximise Conversions bidding strategy had been lifted. Well, that was a nice Christmas present. But did you read all the new terms and conditions that came into effect on the January 1st of 2018, many of which carry the risk of temporary suspension of your account?
I’m very happy to announce my certification as a Google Partner. I’ve been working hard to get in-depth knowledge of Adwords and Analytics, and to implement good practice on my clients’ accounts. That work has now paid off.
One third of giving occurs in December. It’s too good an opportunity for your charity to miss, so enable your supporters to send charity e-cards by email. Here’s how to set up an e-card facility on your own WordPress website.
Watch the webinar to find out how charities can use Google Analytics to gather valuable insights into their website performance, and make data-driven decisions.
In Lasa’s upcoming webinars we will look at how charities can use an Google Ad Grant to drive more visitors to their website, and Google Analytics to track their success online.
Charities can apply for a Google Grant to get up to $10,000 per month’s worth of free online advertising. That can greatly increase the number of people looking at your website’s pages. A popular website might have a 10% increase in visits, while a smaller or less well known site can double or treble its visits.
I've worked in the charity sector for over 20 years, running IT projects, supporting staff and volunteers to use technology, and helping plan, build and promote non-profits' websites.
I live in Mirepoix, France. My clients are from the UK, USA, South Africa and Australia. I’m a co-organiser for NTEN’s WordPress Community forum for non-profits. Each year, I attend WordCamp London, WordCamp Europe and the Nonprofit Technology Conference in the US, which has its own WordPress day. If you’d like to get more of an idea what I’d be like to work with, watch my videos on WordPress.tv.
Before moving to France, I lived afloat on Narrowboats Audrey Too and Bristol Fashion, travelling England's canal network.